Monday 15 December 2014

Robert Cialdini's Influence

 A while ago, Peter Hurford told me he had a few books he wanted to see summarized and applied toward animal activism. From his list, I chose Robert Cialdini's Influence: The Psychology of Persuasion.

After 10k+ words and 20+ pages, here it is.

I previously wrote a summary of Daniel Gilbert's Stumbling on Happiness.

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